ZVA Team

Laurie Volk

Co-Managing Director

Laurie Volk is the principal in charge of Zimmerman/Volk Associates’ market studies and is the firm’s primary analyst of demographic, market, and lifestyle trends.

Volk’s development of the target market methodology—analytical tools to determine the market potential for downtown housing; for mixed-income, mixed-tenure repopulation and stabilization of fragile inner-city neighborhoods, and for new mixed-use, pedestrian-oriented traditional neighborhoods—has been instrumental in bringing Zimmerman/Volk Associates into national prominence. Volk has conducted more than 85 downtown studies across the country, in cities ranging in size from Utica, New York to Detroit, Michigan.

Volk currently is Vice Chair of the Board of Directors of the Congress of the New Urbanism. She was a founding board member, now emeritus, of the National Charrette Institute, and served on the Board of Governors of the Seaside Institute and the Advisory Board of the Remaking Cities Institute. She was also as a member of the Technical Advisory Group for Location and Planning of the U.S. Green Building Council. Volk was recipient of a 2002 Knight Fellowship in Community Building, and has been an instructor on market analysis for the Center for Urban Redevelopment Excellence at the University of Pennsylvania.

Volk established international credentials for her observations of consumer and economic trends as a writer and researcher for The Times of London and as a member of the prestigious Insight Team of The Sunday Times. She is a graduate of Duke University, with a Bachelor of Arts degree.

Christopher Volk-Zimmerman

Co-Managing Director

Christopher Volk-Zimmerman has served in support of every ZVA assignment since joining the firm full-time in 2010. He has responsibility for the continuous refinement of the algorithms underlying ZVA’s proprietary target market methodology, improving the methodology’s accuracy and efficiency. He has expanded the geographic scope of ZVA’s target market analysis, developing the methodology specifically for Canada. Since 2013 he has led the firm’s west coast assignments.

Volk-Zimmerman conceived, developed and manages ZVA’s online/mobile housing market assessment, including a mobility analysis system and the ZVA municipality-by-municipality, county-by-county, statewide mobility distribution index.

Volk-Zimmerman has also written or co-written numerous ZVA market studies, covering assignments on behalf of both public- and private-sector clients for sites from California to Florida.

Volk-Zimmerman has a Bachelor of Arts degree from the Rhode Island School of Design.

Todd Zimmerman

Director Emeritus

Todd Zimmerman was one of the framers of the Charter of the Congress for the New Urbanism, a member of the CNU Board of Directors, and the CNU executive committee. He also served as chairman of the CNU Council of Task Force Chairs. In 2016, Zimmerman was named a CNU Fellow.

Zimmerman established a national reputation for his early identification of real estate market trends as Editor and Publisher of Multi-Housing News and Senior Living News, and founding Publisher and Editorial Director of Real Estate Times.

For more than a decade in the 1980s and ’90s, Zimmerman was program chairman of Multi-Housing World, the nation’s largest conference devoted solely to density housing. He was a founding director and executive committee member of the National Association for Senior Living Industries.

Nadia Mimouni

Director of Operations Advancement

Nadia Mimouni is responsible for research of location-specific market data. She has served in support of most ZVA assignments since joining the firm in 2013. Mimouni oversees ZVA’s workflow by setting advancement guidelines to improve operational efficiency. Since mid-2016, she has also been editing and co-writing market studies.

Mimouni is also currently managing, or has recently completed the following projects:

•    Completion of a location-specific G.I.S. supply-side market context mapping system; and

•    Development of a coding system for linguistic applications of data analysis and implementation strategies.

Mimouni has a Bachelor of Arts degree from the University of Montreal.